Tag: mini catalogs

New Category of Mini Catalogs Catching On As Economy, Culture Change

| September 6, 2013

Alternating mini and full catalogs can increase response rate, lower mailing and production costs by a third In an era of economic pressure, rising Internet use and postage, direct marketers have sought to improve falling response rates and cut costs. While mailing catalogs can still be an effective way to reach a mass audience of […]

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B&W Press Unique Print Formats Activate Response

| July 6, 2013

Our 10-page Mini “Slim”™ Catalogs mail at the cost of a standard letter or oversized postcard – YES, 10 Pages – the best “per piece” value! Show your clients this economical catalog to increase their on-line sales. Lower paper, print, postage costs; no wafer seals needed. USPS approved. We will design a FREE (4+4 with […]

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